How I helped clients find the right agency
Flinxio has a clear, ambitious goal: to become the Swiss portal where advertisers can find the best agency for them among 6,000. Working from the concept and wireframes, I built the platform – 122,239 lines of code in all – and took it cleanly through to go-live.
The challenge
Flinxio is designed to be much more than just a simple database:
For advertisers: A place to find agencies, compare them, and assess them — quickly, precisely, and free of charge.
For agencies: A showcase for winning new business on a level playing field – with tools to manage their account and present their offers.
For the operators: A reliable, scalable infrastructure that keeps data and processes under control.
None of this could come at the expense of the technology or the experience. Every part of the platform had to fit together.
The solution
The platform is straightforward to use, even with a lot going on underneath. It spans three areas:
Operator backend:
Tools for monitoring and maintaining all of the platform's data.
Agency Dashboard:
Where agencies manage their details, invite clients to leave reviews, and respond to enquiries. Even the more involved tasks stay easy to handle.
Public area:
Search every relevant agency with precise filters.
Read qualified client reviews and compare what each provider offers at a glance.
Contact the right agencies directly.
Technology:
Backend: Laravel, Livewire
Frontend: Tailwind CSS, Alpine.js
Data layer: MySQL, Redis, Meilisearch, InfluxDB
Results and Outlook:
As CTO and full-stack developer in one, I took the project from handover to go-live and delivered it to the client on schedule in October 2024.
Early feedback shows Flinxio is gaining traction. Unlike a search engine, it lets clients compare agencies far more specifically – by services and expertise – which is exactly what they tell us they value. Agencies, in turn, use the freemium tier as an additional channel for winning work. And the scalable architecture means Flinxio has room to grow into the platform rather than out of it.
Flinxio shows what a clear strategy and careful execution can open up: a new market. The result is an agency search that's transparent, efficient, and built on current technology – and I stay involved, refining it as it grows.